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A collection of 3 posts

Developing an interactive story for the Google Assistant

Google Assistant

Developing an interactive story for the Google Assistant

Bedtime is a magical moment for kids. But what if we could increase the magic of this moment, and at the same time stimulate the imagination of kids? What if we could do this by using a simple smart speaker? That’s what my team and I tried to achieve, and I would love to share the process with you.

Api.ai vs Wit.ai (or is it Google vs Facebook?)

Api.ai vs Wit.ai (or is it Google vs Facebook?)

Yesterday’s big news in the world of chatbots was Google acquiring Api.ai [https://techcrunch.com/2016/09/19/google-acquires-api-ai-a-company-helping-developers-build-bots-that-arent-awful-to-talk-to/] , a company which allows developers to integrate natural language processing and understanding into their applications. Think of it like talking to someone, but instead, that someone is now your

Collecting form abandonment data with Formagical and Google Analytics

Collecting form abandonment data with Formagical and Google Analytics

In April this year, Siebe wrote about his form analysis script Formagical.JS [https://www.themarketingtechnologist.co/introducing-formagical-form-analytics-with-dashboarding/]. I recommend you to read this post to get familiar with the basics of Formagical. We’ve had the first version of the script running for one of our clients since April.