In the past months we have all been working hard to implement
Data and privacy has become an important concern in our lives. The introduction of GDPR has impacted freedom in tracking and cookie usage. This article focuses on how to use Google Analytics within the guidelines of the Autoriteit Persoonsgegevens in The Netherlands.
There is a growing awareness around privacy. Several years back, we saw
With privacy protection on the rise, the stability of client-side cookie is
You might have missed it. You might not have missed it. But
When you have multiple people working on a website, you don’t
Have you ever wondered: wouldn't it be nice if all my Google
Since the upgrade from classic analytics to universal analytics there is one
Our HR department has struggled with the insights of their marketing efforts.
One of the core concepts of Google Analytics is the client ID
As of today, Google has added two new event metrics to Google
Google Analytics has a powerful way of measuring cross-device behaviour [https://support.