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7 reasons to use Snowplow besides Google Analytics 360
Analytics

7 reasons to use Snowplow besides Google Analytics 360

We recently got the question: if we start using Google Analytics 360 [https://www.google.com/analytics/360-suite/#?modal_active=none] and Big Query [https://support.google.com/analytics/answer/3437618?hl=en], do we still need to use a second data logger like Snowplow Analytics [http://snowplowanalytics.com/] ? A
Nov 7, 2016 3 min read
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