Explore new waters with branding in paid search
“Search = performance”. “With paid search sales are for the taking”. This is
Media
Ensure quality & performance on a larger scale
Today's paid search accounts are often very big, containing hundreds of
keywords.
Can AR reach Generation Z where normal advertising can't?
With an average attention span of 12 seconds amongst Generation Y and a staggering 8 seconds amongst Generation Z, companies are continuously challenged in their storytelling on social media. It has to be short but captivating, quick but meaningful. Can augmented reality come to the rescue?
The Rise & All of Social AR
In the new age of AR, they way we connect with consumers
Working with Creative Macros in AppNexus hosted creatives
As a creative developer, one of the best features of AppNexus is
Your banner might be even more effective than you think
The last couple of years, marketeers have optimized their banners mostly on